Okay, Sherlock, How'd You Do?


Yesterday I posted a problem to demonstrate the difficulty of understanding some purchasing behaviors.

Here was the problem:

I get The New York Times delivered to my home in the San Francisco Bay Area every morning. Yet when I'm on the road, I don't buy The Times on Mondays or Tuesdays. I do buy it, however, on Wednesdays through Sundays.

Pretend you're a marketing strategist, and see if you

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