Best of 2012 - Interactivity: Get Over It

Here's my 3rd post in The Ad Contrarian Best of 2012 collection. This is getting to be fun. Instead of having to write every night, I just copy and paste. So much less troublesome. It's called "Interactivivty: Get Over It" and it's from March 12, 2012

From CNNMoney, last week...

"Imagine if Joe Smith, in need of a new
car... presses a button on his remote and instantly receives more