Reheating The Leftovers

We're Number 1! Number 2
When Richard Nixon resigned, Gerald Ford chose Nelson Rockefeller to be his vice president. Asked how he felt about the vice presidency, Rockefeller said, "I never wanted to be vice president of anything."

This is kinda how I feel today. My semi-brilliant book, 101 Contrarian Ideas About Advertising, has been top-of-the-ad-charts at Amazon for about 9 months. Now it's #