Meryl Streep Wants To Be a Barista

One of the enduring absurdities of the marketing and advertising industries is the old wives' tale that "people over 50 want to be like young people."

Ask any brain-dead CMO of a car company why the people who inhabit his commercials are all young, when 18-24 year-olds buy 1% of all new cars, and you'll get some version of that idiocy.

It's what passes for "strategic thinking" in the Golden