Everything Not Previously Dead Is Now Dead

Guess what? Now marketing is dead, too!

First television was dead. Then advertising was dead. Then ad campaigns were dead. Then broadcasting was dead. Then copywriters were dead.

Now marketing is dead. And it's not just dead, it's dead in caps, as in, "Marketing is Dead."

This time it must be true because it comes from some genius who teaches at Stanford and writes for the Harvard Business

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