Pepsi's obsession with all things "social" is quickly turning from tragedy to farce.
It would be one thing if these endeavors actually were "social" -- you know, like personal interactions between real human beings. But they are only "social" in the jargon-y web-monkey sense of the word.
Now they are introducing "social" vending machines. Apparently, you can buy a can of Pepsi and send a text
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