Tak Tik Boom

Apple Goes a-Branding, Part 1

Once in while, a visionary business leader comes along. This person has an inherent understanding of who and what the business is because to a large extent the business is the extended shadow of this individual.

Once in a while, this type of visionary also has a great feel for advertising. He or she understands it in a way that no one else in the organization can. This is because the

Much Ado About Angels

Thanks to the lovely Barbara Scott-Emmett for letting me babble on about the angels of Spirit of Lost Angels on her blog

Curvin O'Rielly, R.I.P.

Curvin O'Rielly died last week. Curvin was a wonderful copywriter -- which, in my opinion, is about the highest compliment you can pay to an ad person. Curvin worked at many of the world's best ad agencies

I never met Curvin, but I knew him by reputation and from his astute comments on George Parker's blog (AdScam.)

Curvin wrote to me once. He had just finished my book (101 Contrarian Ideas...)

Triskele Books features on the creative penn blog!

Interesting piece about our auhors' collective Triskele Books, today, on Joanna Penn's Blog!

Thanks to Cathy Macleod of booktaste.com Australia for this lovely review of Spirit of Lost Angels, and for featuring it as book of the week

Booktaste.com

A reading feast every weekend with Cathy Macleod

Terror, love and gripping history

NOTE this title: Spirit of Lost Angels. I liked the story and also the history. It's rare to find this combination of good writing and brilliant research. This novel is narrated by the heroine in revolutionary France of the 1770s. Born to a peasant family, she grows from girlhood to become a desirable woman. But she's bent on revenge!

The passion held my attention. There's love and violence and eerie surprises, all with insight into those troubled times.

Author Liza Perrat is an Australian author living in France, which is where she unearthed her superb historical detail and sense of place. The tale begins in a quiet village that is fatally assailed by lightning and progresses to the turmoil and intrigues of Paris. The dialogue and descriptions bring everything alive. Liza has her own author page at Amazon. The novel is available in Kindle or paperback. Its appeal should find well satisfied readers, either male or female.
Happy reading from Cathy! week ending 10 August, 2012.

More Pressure On Facebook

Facebook shares are falling faster than panties on prom night.

They started life at $38 just a few weeks ago and, as I write this, are selling at a little over $20. A lesser man than I might remind you, for the umpteenth time, that he predicted this would happen.

While I take no pleasure in seeing innocent dumb-shits lose stacks of money in this contemptible hustle, I have to admit that I do

Being Fair To Facebook

No one's been tougher on Facebook than this blog (and we will continue to be tomorrow.) But we also believe in being fair.

Yesterday I must have received at least 10 emails from people linking me to a story widely reported in the ad/marketing news and blog feedback loop about Facebook. The story said that a small company found that 80% of the clicks on its Facebook ads were not real people, but